The Cachoeira de Macambira, also known as Cachoeira Jacoca (a name recorded by IBGE since the 1950s) and sometimes called Cachoeira de São Francisco after the city's patron saint, is the principal tourist attraction of Macambira in Sergipe.

The waterfall is fed by the Rio Jacoca, whose waters descend gently over natural stone steps, creating a crystalline cascade framed by rocky walls and forming a large natural pool below. The site is a popular destination for hikers passing through Sergipe.

A trail of roughly 3 kilometers round-trip, rated easy to moderate, leads visitors to the falls. Despite limited infrastructure, the waterfall's scenic setting makes it a standout stop on regional outdoor itineraries.